Can someone with more business sense than me explain the $50 minimum order idea. On top of the $50 is a $12 charge regardless of order size plus an additional 15% of your order. Is it really better to take zero of my dollars than to allow me to order $40 worth of the plants I really want and charge me the same $12 + 15%? Presumably the $12 is the flat fee associated with organizing the order (?) and the rest scales with order size. I don't get it. I also found that the $30 gift certificate can't be processed on their site because it violates the $50 minimum - this seems beyond stupid to me but I am ready to be enlightened as to why this too makes sense. I've ordered before (the minimum was lower) - I like their plants so I may eventually make another order (they probably correctly assume they can take advantage of our addiction), but this doesn't seem like a way to cultivate good long term relations with your potential customers. Psychologically, spreading the pain over a greater number of smaller orders is sometime required.